Brocato Vibracolor Fade Prevent Shampoo 10oz - extends the life and brilliance of your hair color. It is SULFATE FREE and has a paraben-free preservative system that is rich in vitamins. Our extensively-researched regimen balances moisture and strength to provide total hair harmony. This shampoo should be used by those who have color treated hair. It extends the life of your hair color while providing the balance of moisture required to provide you with beautiful looking hair.